What’s a Startup?

The simplest and most generic definition of a startup which is irrespective of its industry,sector and the size is probably the one by Eric Ries,the author of the bestseller The Lean Startup.Here is how it goes :

“A startup is a human institution designed to create a new product or service under conditions of extreme uncertainty.”

 
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Behavioral Economics Done Right

I recently took a course titled “A Beginner’s Guide to Irrational Behavior” based on the subject Behavioral Economics on Coursera.It was taught by Prof. Dan Ariely, who is one of the major authorities on the subject and is currently... Continue →